Pepsi held the debut album launch of the two bands, Kashmir-the band and Badnaam

Good memories from the revived Pepsi Battle of the Bands are still fresh on our minds, so would you believe that it’s already time for Season 3?

Yes, Pepsi recently launched the first ever albums of Battle of the Bands 2017’s winner and runner-up bands, Kashmir-the band and Badnaam.

Kashmir front man Bilal Ali said the show definitely gave them a big boost and a wide fan following. Talking about their inspiration, the band’s rhythm guitarist Zair Zaki said, “Life inspires us to create music. Life in general, things we encounter in everyday life, and the things/content we watch.”

The band’s vocalist Ahmed Jilani said they intend to release a couple of singles soon and then more after Ramazan, up until August.

“The debut album is a big deal and it’s what sets the tone for the future so we have put in our best in it,” he said. “There is some innovation but we haven’t deviated much from our style and kept the essence of what makes Badnaam what it is.”

In 2017, Pepsi Battle of the Bands (BoB) returned after 15 years to offer a platform for budding musicians of Pakistan. It breathed new life into the local music industry by thinking about and working to shape its future.