FHM Pakistan
Fashion & Lifestyle

Valentino has given Birkenstocks a high-fashion spin

Italian fashion house Valentino has collaborated with comfortable footwear label Birkenstock on a new collection. The two styles – which debuted on the catwalk at Men’s Paris Fashion Week yesterday – are versions of the label’s trademark Arizona sandal, which have been given the luxury fashion treatment.

Pierpaolo Piccioli has designed two shoes for the collection, one in black with Valentino’s VLTN logo on the side, and the other in bright red leather. On the catwalk, the chunky shoes were shown with socks, suggesting that they can be worn during any season.

This is not the first high-fashion brand to have collaborated with Birkenstock, who also recently released a collection with Rick Owens. However, the company is said to have turned down opportunities to work with streetwear labels including Supreme and Vetements. The brand’s CEO, Oliver Reicher told The Cut in August last year: “There’s no benefit for us [in working with these brands] except prostitution, because this is just prostitution.”

Birkenstocks became an unlikely hit around seven years ago when Phoebe Philo showed the previously functional shoes on the Céline catwalk. And, unlike many of the passing ‘ugly shoe’ trends, interest in them has not subsided, with the company reported to have pulled in around $800 million worth of sales last year.

Collaborations between high-fashion brands and comfortable or ‘ugly’ footwear don’t appear to be dying down either. Christopher Kane and Vetements both teaming up with Crocs, Vivienne Westwood has just announced a collection in partnership with ’90s brand Buffalo.

Related posts

Five fashion essentials every woman should own

Isra Shams

Adidas sold 1 million pairs of shoes made of ocean trash in 2017!

FHM Pakistan

Linear Grid patterns and Minimalism is the new fashion claim

FHM Pakistan