Selena Gomez’s dazzling new holiday campaign for Coach will roll out in two weeks, we hear, even as the singer remains in a psychiatric facility to deal with mental-health issues.
Last year around this time, Selena received a kidney transplant from a close friend. Since then, she has been hospitalized twice due to complications with her surgery. The stress has reportedly triggered Selena’s Lupus, causing her to pump the breaks on her professional life. Coach had planned to shoot its upcoming Spring 2019 campaign with Selena, but those plans have been put on hold while the singer recovers.
In the meantime, Coach says that Black Panther actor and demi-god Michael B. Jordan will front the brand’s fall ad campaign.
A source said that Selena was scheduled to shoot a new Coach campaign this month, and top agency Baron & Baron was even hired for the shoot. But the source said that when Selena’s health suffered, the pricey seven-figure campaign had to be shelved. A source said Baron & Baron was working to reschedule to accommodate the sensitive situation.
But another fashion insider said that Coach was only meant to use Selena for its holiday campaign, which will come out globally in the next two weeks, and that the brand’s spring 2019 campaign will feature “Black Panther” star Jordan, who will appear with other female models.
Selena’s most recent Coach collaboration dropped in August, featuring bags, accessories and ready-to-wear items such as sweaters and slip dresses.
Meanwhile, Selena’s new song “Taki Taki,” with Cardi B and others, is No.1 on Billboard’s Dance/Electronic Streaming chart.
A source told us of Selena’s rehab move, “She has had a lot on her plate — too much.Selena also has a major medical condition with lupus, and her transplant, which always is a complicating factor.”